New Jersey’s average item price was $29.83 in July, among the highest of the legal cannabis markets tracked by Headset. Flower remained New Jersey’s largest marijuana category, generating $42.27 million in July sales, an increase of 0.7% from July 2025. Flower represented approximately 42% of the state’s total legal cannabis market during the month. Vapor pens ranked second with $26.83 million in sales, up 1.9% year-over-year, followed by edibles at $10.88 million. New Jersey’s $101.2 million monthly total placed it roughly even with Colorado, which generated $101.5 million in July.