John Robson, CEO of BioOra, is one of this year’s CEO Index finalists. “My strengths are around scale-up and taking companies to the next level,” says Robson, who has taken staff numbers from 12 to 61. And my team are super humble about this, but nobody on the planet has done what this New Zealand team has done,” Robson says. The BioOra CEO is a finalist in BusinessDesk’s CEO Index presented by Range Rover in the startup company category. These criteria allowed the judges to evaluate the attributes that make a leader genuinely great and an example to others.