ASUS, in partnership with Konga, has officially unveiled its first flagship experience store in West Africa, located in Computer Village, Ikeja, Lagos. The landmark event attracted the Minister of Innovation, Science and Technology, Dr. Kingsley Tochukwu Udeh, (SAN), who officially launched the store. He called it a strong vote of confidence by a global technology brand in Nigeria's innovation, science, and technology ecosystem and the immense potential of its market. He explained that the flagship store was conceived to provide consumers with direct access to authentic ASUS products, and expressed confidence that the partnership with Konga will further accelerate the brand’s growth and strengthen customer engagement in the region. In his remark, Chief Operating Officer of Konga Group, Dave Omoregie, said the flagship store reflected Konga’s deliberate strategy to give Nigerian consumers a seamless blend of online and offline retail.