The project is being developed as part of House of Creators *4, dentsu’s initiative dedicated to discovering and supporting content creators while expanding creator-driven content businesses. Through this project, dentsu aims to build a new model for the creator economy *4 and community-driven marketing. Egg Hunt 2026: The Grand Eggspress embraces a “process economy” approach and embodies this community-driven model of creation. Studio Koi Koi Inc.Game development, live operations, and creative production. https://geek-out.io/en/*2: About Studio Koi Koi Inc.