Gilla (OTCMKTS:GLLA – Get Free Report) and 22nd Century Group (NASDAQ:XXII – Get Free Report) are both small-cap consumer staples companies, but which is the superior stock? Comparatively, 22nd Century Group has a beta of 0.65, meaning that its share price is 35% less volatile than the S&P 500. Insider & Institutional Ownership18.1% of 22nd Century Group shares are held by institutional investors. Analyst RatingsThis is a breakdown of recent recommendations and price targets for Gilla and 22nd Century Group, as reported by MarketBeat. About 22nd Century Group(Get Free Report)22nd Century Group, Inc., a tobacco products company, engages in the sale and distribution of its own proprietary new reduced nicotine tobacco products.