César Gastélum, who has amassed over 600,000 followers on TikTok, was reportedly killed while livestreaming in the Mexican city of Culiacán. Mexican TikTok influencer César Gastélum was fatally shot while livestreaming in the city of Culiacán on Aug. 4. Two people wearing helmets approached Gastélum on a motorcycle before the driver "appeared to fire a gun directly at Gastélum.” A Sinaloa state security official confirmed Gastélum's death to NBC News and said a "significant security operation" was underway following the shooting. In May 2025, beauty influencer Valeria Márquez was fatally shot while livestreaming on TikTok from her salon in Jalisco.