AdvertisementBusinessMarketsTrump's White House Opinion Money, money, money: Trump rakes in the cash from his social media posts Stephen Bartholomeusz Senior business columnist August 6, 2026 — 12:05pmAugust 6, 2026 — 12:05pm Save You have reached your maximum number of saved items. On Saturday, Trump Media & Technology Group’s “Truth API” went live, giving subscribers to the service access to his posts on Truth Social milliseconds before his non-paying followers saw them. For the love of money: US President Donald Trump has found a way to further profit from his presidency. AdvertisementThere’s no doubt, Trump’s posts do move markets. The service monetises for commercial gains – and personal gain for Trump, who owns 41 per cent of Trump Media – presidential announcements that are routinely made first in his Truth Social posts before any official White House announcement.