TL;DR Asus and Gigabyte raised prices across all RTX 50 and AMD Radeon GPUs. A buyer’s $4,429 order was cancelled because Asus could no longer supply at that price. Asus and Gigabyte have raised prices across their entire Nvidia RTX 50-series and AMD Radeon RX 9000 GPU lineups, the second round of increases this year. The biggest hit lands on the RTX 5090D V2, which received channel price increases of $592 from Gigabyte and $666 from Asus. Both companies already raised prices in January, blaming the DRAM and NAND memory shortage.