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EXEC: Tinuiti Survey Finds GLP-1 Driving Apparel Purchases
['Sgb Executive']
SGB Media Online
The study is the latest to show the positive affiliation between GLP-1 drug use and increased apparel spend as well as the increased use of resale platforms.
Of the 1000 U.S. consumers surveyed in July, 27 percent of all respondents have used GLP-1 medications to lose weight.
Inflation’s Impact on Apparel SpendThe survey also explored how inflationary pressures are impacting apparel purchases.
Among the respondents, 42 percent of regular apparel shoppers indicated they are purchasing fewer products as a result of higher prices.
The vast majority of apparel shoppers (70 percent) typically wait for sales or discounts to make purchases.