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International brand to open new shop in city later this week
['Julia Baker']
Hereford Times | News
Søstrene Grene will open its latest branch on Friday, August 7, at Maylord Orchards in the former Argos unit.
The first 100 customers in the queue will receive a voucher for one of the company's woollen throws, while others can enjoy complimentary tote bags filled with selected Søstrene Grene products and live entertainment throughout the launch.
"Expanding into another area of the UK is a special moment for us and the response to Søstrene Grene in the region has already been incredibly positive."
Søstrene Grene, founded in 1973, has more than 400 shops worldwide and is continuing to expand across the UK.
The company has said that it hopes every visit will "feel meaningful," whether shoppers are looking for inspiration or simply enjoying the uniquely calming atmosphere that Søstrene Grene aims to create.