Despite major investments in AI, real-time visibility, and faster planning tools, many supply chain organizations continue to battle constant firefighting, expediting, and poor plan adherence. In this webinar, Anand Iyer, CEO of Arkieva, introduces the concept of Shift Left Planning—a strategic approach that moves critical feasibility checks, risk assessments, and trade-off decisions earlier in the planning process. Rather than relying on downstream reactions to resolve issues after they occur, Shift Left Planning focuses on creating stronger, more executable plans from the outset. Join SupplyChainBrain Editor-in-Chief Robert Bowman as he moderates this discussion with Anand Iyer, exploring why the future of supply chain planning isn't simply about reacting faster—it's about making better decisions earlier. You'll come away with actionable strategies for reducing disruptions, improving plan adherence, and creating supply chain plans that perform successfully in real-world operating conditions.