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The Daily Pour Acquires The Rum Lab and Rum Festival & Congress, the Nation’s Largest Rum Platform
['Pedro Wolfe', 'Pedro Wolfe Is An Editor', 'Content Creator At The Daily Pour With A Specialty In Agave Spirits. With Several Years Of Experience Writing For The New York Daily News', 'The Foothills Business Daily Under His Belt', 'Pedro Aims To Combine Quality Reviews', 'Recipes With Incisive Articles On The Cutting Edge Of The Spirits World.', 'Pedro Has Traveled To The Heartland Of The Spirits Industry In Tequila', 'Mexico', 'Has Conducted Interviews With Agave Spirits Veterans Throughout Mexico', 'South Africa']
The Daily Pour
The Daily Pour has acquired The Rum Lab, operator of the Rum Festival & Congress, expanding our industry-leading network of premium spirits events beyond whiskey, tequila, agave and non-alcoholic beverages for the first time.
Federico Hernandez and William Hinkebein founded The Rum Lab in 2007 to promote rum education and premiumization.
The Daily Pour shares this exact conviction and possesses the resources and vision to scale these festivals to new heights.”
As the Rum Festival & Congress rolls out across various markets, The Rum Lab media arm will be fully integrated into The Daily Pour, a website with over 200,000 monthly visitors and a 100,000+ subscriber newsletter.
Hernandez will also be joining The Daily Pour team and continuing to run the day-to-day operations of the festivals.