According to a study by the Content Marketing Institute, nearly 60% of marketers admit they struggle to consistently produce high-quality content. With rising competition and increasing pressure to publish more frequently, content burnout has become one of the major challenges in the digital landscape. We spoke with Kuanysh Kemeshova, a digital marketing expert with international experience, to explore this issue. She also serves as a jury member for the European Content & Digital Marketing Awards (ECDMA) and is a winner of ABExpo, organized by ABCarnival. Kuanysh, many brands today face what is often called “content burnout.”