The awareness campaigns to prepare citizens for the rollout of Namibia’s digital ID started last year. With regard to security, the ministry has assured that data related to the digital ID initiative will be “managed in-country by Namibians for Namibians.” The new digital ID will look much like the old version, except that it will come with a blue embedded chip that will contain the biometric information of the holder. The Namibia drive is in line with global recommendations that awareness campaigns are vital before digital ID rollouts as they can help deconstruct misconceptions that can create distrust and slow down adoption. Article TopicsAfrica | biometrics | digital ID | e-ID | identity management | Namibia | national ID | UNDP