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EN
Disney+ Partners With TikTok to Host Fan-Created Content
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TheWrap
Getting your Trinity Audio player ready…Disney and TikTok have struck a first-of-its-kind global deal in which select user-generated content on TikTok will be hosted on the Disney+ Verts tab.
The content-sharing deal will allow fans and creators to create content, using memorable scenes and moments from the Disney film and television canon.
The deal will allow participating creators to opt-in to the program, and their content will live on both TikTok and in Verts on Disney+.
Fox One also hosts a vertical video feed with microdramas, clips and originals.
By including user-generated content on platform, Disney’s vertical video offering competes more with the social platforms, including YouTube Shorts and Instagram Reels.