In honour of International Underwear Day on August 5, Boody is launching a too-good-to-be-true deal, whereby shopeprs can buy three pairs of underwear and get the fourth free until EOD August 9. Dubbed “the most comfortable underwear brand on the market”, there are so many options on the Boody website for those keen to invest in the deal. Boody have launched a new sale for International Underwear Day. Credit: BoodyThe Women’s Briefs Section is divided in to G-Strings, Hipsters, Midi Briefs, Shapewear and more. When it comes to why they chose Bamboo, Boody say bamboo contains an anti-bacterial and anti-fungal bio-agent, which also makes Boody garments odour-resistant.