Both contain “The New Preppy Handbook” — Mason’s take on “The Official Preppy Handbook” — inside their pages. “The New Preppy Handbook” is an unabashed imitation of Birnbach’s best-selling classic, down to its tartan-edged design and wry cultural-anthropological format, with chapter names like “Things to Monogram” and “Preppy Hot Spots.” “We don’t strive to imitate ‘The Official Preppy Handbook’ in any form or fashion; however, we recognize it’s easier for all parties to understand our message when packaged alongside such cultural iconography.” “The preppy style will never die,” said Avery Trufelman, whose podcast, Articles of Interest, traced preppy’s history to the military, jazz clubs and college campuses. The post Preppy Attire Without the Cultural Baggage appeared first on New York Times.