The aim is to improve manufacturing and quality management standards for health functional foods. Once approved, the Enforcement Rule of the Health Functional Foods Act will be amended. Customized health foods labelingSouth Korea’s customized health functional foods market has been expanding since it was introduced as a pilot project in 2020, with major brands such as Amway and Herbalife on board. As of May 11, 2026, there are 776 registered businesses selling customized health functional foods. The regulator added that businesses must display precautions for concurrent use of customized health functional foods with pharmaceuticals, including via electronic means or at the location of purchase.