Contractors and homeowners evaluating system upgrades may find themselves navigating changing requirements, delayed funding timelines or questions about long-term program availability. Many contractors operate in markets where rebate availability depends on a specific utility, municipality or regional program. The Economics Conversation is Getting HarderWhile regulations and incentives often dominate discussions around electrification, operating economics are becoming just as important. Supporting Contractors Through the TransitionAs the market evolves, manufacturers have an important role to play in helping contractors succeed, and that support begins with education and training. Additionally, manufacturers have an opportunity to help contractors navigate the complex rebate landscape by providing documentation support, educational resources and guidance on program requirements.