Some 70 beauty names now sell at M&S.com, with third-party brands representing nearly 50 percent of total sales in M&S Beauty. Sunday Riley has landed at M&S stores in the U.K. Almost all of the retailer’s 1,800 stores have some beauty offering, and more than 1,500 of the stores carry cosmetics. The store follows the launch of Boots Beauty at Battersea Power Station in 2023, and Boots Fragrance boutique, another new stand-alone concept, near Liverpool Street station in London. Earlier this year, John Lewis partnered with Skin Cupid, the Korean beauty retailer, to launch its first Korean beauty shops-in-shop.