As the U.S. STR market matures, the U.S. market specifically is expected to experience steady but not explosive growth. These trends are positive signs for STR property owners who saw a sharp drop in demand over the past three years after a strong uptick post-pandemic. States where Vacation Rental Returns are SolidThe attractiveness of STR properties can (and often does) vary wildly within the same state. Another positive trait is the state’s preemption law. While it’s certainly possible to find diamonds in the rough, the following states’ STR markets are not easily navigable, relatively speaking.