Can a $6 Million Campaign Win Back Latino Voters in Texas? A left-leaning political group is launching a $6 million effort to organize and mobilize Latino voters in Texas. The organization, Somos Votantes, is pouring money into a massive voter education campaign, hoping to shift the electorate back toward Democrats after recent rightward swings. The initiative features a $2 million push focusing heavily on face-to-face, door-to-door conversations and voter registration across the state.