But for some in the US the hook might be rapper turned Hollywood power player Curtis “50 Cent” Jackson, who serves as an executive producer. In 2012, he got into boxing promotion with his company SMS Promotions before it dissolved in 2015 after filing for bankruptcy. “Fightland,” which premieres Friday, comes as buzz begins to build around the Sylvester Stallone bio-pic “I Play Rocky.” The film stars Anthony Ippolito as the actor who scored a knockout with the now iconic 1976 boxing film after insisting that he portray the main character in the movie he wrote. Pinnock, the show’s resident villain, has doubled down on pugilism as he also stars in the boxing film “Heavyweight,” which recently started streaming on Prime and Apple TV.