While that sounds serious, the notice doesn't mean LiveWire is about to disappear from the NYSE, and the company has up to six months to restore compliance. LiveWire ONE.jpgWhile "penny stock" sounds like a throwaway label, it carries real consequences. Companies with shares trading at very low prices are often seen as higher-risk investments, something that can put off larger investors and pile further pressure on the share price. Under NYSE rules, LiveWire has ten business days to tell the exchange how it intends to fix the problem. The share price has spent much of the past year well below the levels seen when LiveWire first listed on the NYSE.