One of the tools that news publishers are using to fight the rise of chatbots that scrape their content and regurgitate it as their own? ‘Ask The News’For legacy news outlets like The Post, technology companies’ embrace of AI is clear, with real implications for readership. How publishers can combat AI-driven misinformationDifferentiating publisher-led chatbots, Marburger said, is a laser focus on accuracy and grounding in original journalism. “It therefore makes sense that publishers are beginning to incorporate AI chatbots into their existing reader experiences, informed by decades of trusted reporting and deep editorial expertise.” As news consumers become increasingly acclimated to using AI tools, Chiles said, it’s critical for publications to adapt with them.