Becoming a social media star may only cost in the neighborhood of $15,000 a year, according to Arizona State University. ASU now offers a bachelor of arts in content creation, under its journalism program. They will have a platform of their choice with real content and real followers and a real audience behind them," Pucci told outlet Arizona's Family. Other schools offer similar programs, like Graceland University's digital content creation major, as reported by the College Fix. Another example is Grand Canyon University, a private Christian school in Arizona that offers a bachelor's in social media.