In a move that blends nostalgia, diplomacy, and smart marketing, Parle Products has launched a limited-edition Melody Tiramisu toffee, inspired by the viral "Melodi" phenomenon involving Prime Minister Narendra Modi and Italian Prime Minister Giorgia Meloni. The Viral Moment Behind The LaunchThe launch comes just months after PM Modi gifted a packet of Melody toffees to Giorgia Meloni during his visit to Rome in May 2026. PM Narendra Modi Gifts ‘Melody’ Chocolates to Giorgia Meloni During Italy Visit; ‘Melodi’ Moment Video Goes Viral. Giorgia Meloni Shares Video As PM Narendra Modi Gifts ‘Melody’ Chocolates to His Italian Counterpart, Revives Viral ‘Melodi’ Moment (Watch Video). Internet Reacts To The Melody Tiramisu LaunchThe launch has generated significant buzz online, with many users praising Parle for cleverly capitalising on the viral "Melodi" trend.