Charlotte Downing has been named head of commercial performance at Poole-based property finance firm MSP Capital, which is aiming to build a loan book of £750 million by 2030. Adam Tovey, commercial director at MSP Capital, said: "Charlotte brings extensive experience in improving broker and customer growth journeys through building the processes and infrastructure needed to support businesses as they scale. Charlotte Downing, MSP Capital’s Head of Commercial Performance (Image: MSP Capital)"Her knowledge of business performance, how to drive operational efficiencies and how to use data and technology to support sustainable growth will be of huge benefit to us and our customers." Ms Downing said: "I look forward to applying my industry experience to strengthen MSP Capital’s commercial performance. J.P. Morgan has the potential to provide additional funds, paving the way for MSP Capital to reach its long-term goal of a £750 million loan book in the next four years.