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Matt Supple: The Quiet Advantage – Why Some AI Artists Are Playing a Different Game Than the Rest of Us
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Campaign Brief
Along the way, I ran a different kind of comparison — not about disclosure this time, but about output.
I tested Adobe Firefly against Midjourney, generating from the same references, the same briefs, the same intent.
Two Different BetsAdobe built Firefly on a narrow, deliberately clean dataset — Adobe Stock’s licensed library, openly licensed content, and public domain material.
Adobe has since tightened its submission standards, but the “purely licensed, purely clean” story has an asterisk on it too.
But that’s a legal system moving at its usual pace, not a system that’s decided this is fine.