Searches for "school bullying" in South Africa jumped 202% in the week pupils returned for term three, new data shows - a spike experts say reflects real parental anxiety in a country where roughly four in ten pupils have experienced cyberbullying. As South African schools reopened for the third term on 21 July, online searches for “school bullying” surged 202% in a single week – a spike researchers say reflects a wave of parental anxiety as children head back into the classroom. New analysis by Teneo Online School of search-trends data shows that interest in “school bullying” stayed flat through the winter break, then climbed sharply from the weekend before the school term restarted, peaking in the days after pupils returned on Tuesday, 21 July. The sharp rise in searches as the school term begins suggests many parents are anticipating exactly that, and are looking for guidance before or as their children walk back through the school gates. What parents can do as term beginsTaryn Jankes, chief marketing officer at Teneo Online School, said the timing of the search spike reflects something familiar to most parents.