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Greek Music: An Untapped Cultural Asset Ready for Export
['Demi Karanikolaou', 'Maria Katopodi', 'Panos Kougias']
tovima.com
TO BHMA International Edition sat down Angeliki Spyridaki, the founder and CEO of Music from Greece, the country’s first music export office, which is working hard to give Greek music the international visibility it deserves.
Spyridaki explains that in most European countries, Music Export Offices have long been an integral part of national cultural policy.
And South Korea, which has shown how coordinated long-term efforts can transform popular music into a major cultural export.
We don’t want to replace the existing image of Greek music, we want to expand it.”
It’s finally time for the next great Greek export: its music, its artists, and their stories.