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Lloyd Motor Group celebrates 50 years after starting from single BMW dealership
['Car Dealer Magazine']
Car Dealer Magazine
Lloyd Motor Group is celebrating its 50th anniversary this week after growing from a single BMW dealership in Cockermouth into one of the UK’s largest privately owned dealer groups.
Five decades later, the group operates dealerships across Cumbria, Lancashire, the North East, North Yorkshire and the Scottish Borders, representing BMW, Mini, Jaguar, Land Rover, Volkswagen, Škoda, Volvo, Kia, INEOS, BYD and Geely.
The business then added Carlisle BMW during the 1980s before introducing Land Rover in the 1990s.
More recently, Lloyd Motor Group has continued to expand across northern England with new sites in York and the North East, while adding INEOS, Volkswagen, Škoda, BYD and Geely to its portfolio.
To celebrate the anniversary, Lloyd Motor Group is running a programme of community initiatives and charitable activities across its retailer network, alongside customer stories, employee spotlights and reflections from senior leaders published on a dedicated 50th anniversary website.