Good morning and welcome to your Morning Briefing for Monday 3 August 2026. PensionBee campaign urges savers to picture a brighter retirementPensionBee has launched a new advertising campaign aimed at encouraging people to view retirement as an opportunity for reinvention rather than something to fear. Housing affordability is the main driver, with most respondents believing younger people now depend more heavily on family support. 97% believe it is difficult or very difficult for young people to buy a home without family support. 83% say younger generations rely more heavily on family support than previous generations.