Harrison has secured the Chery franchise for its Derby operation at Pride Park. Chery will be located in a dedicated and newly developed showroom in the current Derby dealership. The site retains the Sales, Service and Repair facilities of Ford Passenger Cars and Commercial Vehicles. “We are very optimistic about our future with Chery Derby and have every confidence that our excellent dealership teams will deliver our traditional high level of customer service for this exciting new brand”. The extensive facilities at T. C. Harrison Derby are undergoing a transformation that will meet the ambition and retail standards of Chery.