More than 20,000 Breeze Balm blind bags sold out as shoppers rushed to secure the mystery beauty buy. More than 20,000 blind bags were purchased before the entire release sold out within 24 hours. Shoppers won’t know which Breeze Balm flavour they’ve received until they open their surprise blind bag. Credit: Breeze BalmInstead of constantly reinventing its products, Breeze Balm has leaned into the longevity of a formula that has already earned decades of loyal users. Founder Breeze Balm said the overwhelming response to the blind bag launch reflected the trust customers have placed in the brand over the years.