"I used to work a traditional 9-to-5 job and then I wanted to learn more about the digital landscape," Ms Robertson told NewsWire. "Alongside my 9-to-5, it just developed into a content creation job, and over the process of about six years, then it became my full-time job. Aicha Robertson decided to leave her 9-to-5 job to become a content creator. I've been lucky now that I've been able to make it into a full-time job that is beneficial to me," she said. "The biggest misconception is that it can't be a full-time job.