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Taco Bell rolls out deals after cyclospora outbreak dents sales
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Straight Arrow News
Popular fast-food chain Taco Bell is trying to overcome bad publicity and slumping sales linked to the recent cyclospora outbreak by offering discounts and promoting menu items without lettuce.
Some customers reported severe diarrhea and stomach cramps after eating at Taco Bell during the recent nationwide cyclospora outbreak.
Federal health officials have linked the outbreak to Taco Bell’s lettuce supplier, Taylor Farms.
Mario Tama/Getty ImagesThe decline followed a strong second quarter, when Taco Bell posted 7% same-store sales growth before the cyclospora outbreak drew widespread national attention.
In addition to the Mexican Pizza promotion, Taco Bell offered $1 Enchiritos on Tuesday, down from the usual $4.