WATCH HERE WATCH HEREThe former NFL star is once again the "Official Madden Ratings Adjuster" for EA Sports this year, a title he's held since partnering with EA Sports in 2020. With ratings for the upcoming "Madden 27" now being released, Ochocinco is about to be busy. "A lot of players always complain about the people that are making the ratings at Madden. The Madden franchise has been around for decades, with the first title releasing as "John Madden Football" in 1988. "We don't have to convince people or sell people a dream about what makes Madden Madden.