× Expand Photo by Ben Slowey Riverwest 24 T-shirts hanging in Riverwest Riverwest 24 T-shirts hanging over the street and sidewalk in Riverwest for the festival (2026). Known as “the People’s Holiday,” the Riverwest 24 is a 24-hour bike race, team-building exercise, multi-block party and celebration of community around the Riverwest neighborhood that takes place every year on the last weekend of July. Don’t Be a JerkExpand Photo by Ben Slowey Anti-Fascist Pasta Party sign - Riverwest 24 A sign for an "Anti-Fascist Pasta Party" at Riverwest 24 (2026). Most conversations you have with people over those 24 hours either start or end with an enthusiastic “Happy People’s Holiday!” Lots of SurprisesExpand Photo by Ben Slowey Riverwest 24 - Riverwest Arby's station The "Riverwest Arby's" station for Riverwest 24 (2026).