1 Irish whiskey, today announced a multiyear partnership designation as the Official Spirits Sponsor of the National Football League. The global partnership gives Jameson exclusive marketing rights and designations across the league’s most prominent marquee events. “As the league’s popularity continues to expand globally, we’re thrilled to step in as the Official Spirits Sponsor of the NFL. Jameson ® Irish Whiskey. About Jameson Irish WhiskeyJameson is the world’s most awarded and bestselling Irish whiskey, ranked in the top 4 global whiskey brands and number 9 in spirits worldwide.