Launched in 2024, Chicory entered the outdoor furniture market with a simple goal: create furniture that combines modern design with real-world practicality. Today, Chicory is gaining attention for its machine-washable outdoor sofa systems and its practical approach to outdoor living. Many outdoor furniture collections looked beautiful in photos and showrooms but became difficult to maintain once they were exposed to daily use. How Modular Outdoor Furniture Became Part of Chicory’s IdentityFlexibility quickly became another core part of Chicory’s design philosophy. What Chicory’s Growth Says About Outdoor Living TodayChicory’s growth reflects larger changes happening throughout the outdoor furniture industry.