Geff Woodward of VeraScoreVeraScore is a financial technology platform designed to modernize credit evaluation by replacing traditional credit scores with a holistic “Financial Health Score” (FHS). Geff Woodward: VeraScore is an AI-enabled financial health platform that helps consumers demonstrate their true financial health beyond a traditional credit score. Our mission is to create a financial system that works for everyone. Geff WoodwardGGBA: What inspired you to create VeraScore, and when did you start the business? Geff Woodward: The seeds of VeraScore were planted in 2007 when I launched my first company.