Others, though, are a special annual tradition that serious collectors and kids alike look forward to every year — the Holiday Barbie. Mattel Creations recently unveiled the 2026 Holiday Barbie, and fans have a lot of reasons to celebrate. Decked out in a bright red dress, the 2026 Holiday Barbie comes in a festive keepsake box and features a sleeveless silhouette with a satin bow draped across her side. It’s a stark difference from last year’s Holiday Barbie, when Reddit members shared plenty of criticism about the 2025 doll, particularly her outfitting and makeup. Whether you plan to add the 2026 Holiday Barbie to your own collection or gift her as a present to play with, now is the time to snag one.