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EN
Apple posts record June quarter, but higher costs loom large
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Macworld
But more importantly, it marked the end of a quarter where Apple announced steep price increases for the Mac, iPad, HomePod, Apple TV, and Apple Vision Pro following increased costs for RAM, storage, and other components.
Turns out that Apple posted its strongest June quarter ever.
The Mac boasted a 29 percent increase (a June quarter record), and Apple said it set a new all-time record with upgraders and customers new to the Mac.
Apple CEO Tim CookIn 2012, Cook’s first year as CEO, Apple posted annual revenue of $156.5 billion.
In 2025, Apple posted revenue of $416.16 billion.