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Suppliers and retailers warn on lingering effects of heatwave
['Katie Ross']
Latest Fashion & Retail Industry News | Trends & Insights - Drapers
Despite the temperatures, Dunkerton told Drapers autumn/winter product was “trickling in now”.
“We’ve got people trying to cancel or reduce orders,” he said,” which is surprising because you would have thought they’ve had good sale of summer product and the shops were empty.”
Advertisement“You know when they’re trying to get out of something, because they’ll ask to know what’s cut,” he said.
Hollis said that retailers were keen to slash orders by half, typically from 1000 to 500.
Loading…Advertisement“If we get too much hot weather into early autumn/winter, we [retailers] will all be left with too many coats and jumpers that we can’t sell.