Romeo Beckham fronts Tommy Hilfiger’s Fall 2026 Always Denim campaign

Romeo Beckham has been unveiled as the face of Tommy Hilfiger’s Fall 2026 campaign, Always Denim. “Tommy’s iconic denim has been around for my entire life” – Romeo Beckham on being unveiled as the face of Tommy Hilfiger’s Always DenimRomeo Beckham fronts Tommy Hilfiger’s Fall 2026 campaign, Always Denim (Image: Supplied)“There’s no right or wrong way to wear denim—that’s the whole point,” Beckham said. The Fall 2026 collection features a range of denim washes, fits and silhouettes for men and women. The campaign also celebrates Tommy Hilfiger’s longstanding connection to denim, from its early collections in the 1980s to the launch of Tommy Jeans in 1996 and campaigns featuring figures including Aaliyah, Lucky Blue Smith and Hailey Bieber. The Fall 2026 collection will be available on tommy.com, in TOMMY HILFIGER stores worldwide and through select wholesale partners throughout the season