Officials from both the SEC and Big Ten have been in negotiations with lawmakers on revisions to the bill that might get their support. Without the support of the SEC and Big Ten, many suspect the bill will not make it through congress. The SEC and Big Ten believe that “the associated entities provision was not strong enough to prevent continued cap circumvention.” “Not everyone agrees that including most or all of associated NIL deals into the cap is the right move. Learfield, as well as its competitor Playfy, hold schools’ intellectual property rights and sell those rights to sponsors.