Flipkart Launches Pay Later, Making Flexible Credit More Accessible for Millions of Indian Shoppers: Flipkart Group, in partnership with PayU Finance, announced the launch of Flipkart Pay Later, a new credit offering that gives customers flexible repayment options embedded directly at checkout. To power Flipkart Pay Later, Flipkart Finance has kick-started the programme with PayU Finance, the NBFC arm of PayU, as its first lending partner, with additional financial institution partnerships planned as the programme scales. Vishal Ahuja, Executive Director, Flipkart Finance, said, “Affordability remains the core driver of how millions in India engage with digital commerce. Flipkart Pay Later is another step towards expanding financial inclusion while powering the next phase of India’s digital commerce growth.” Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India’s digital commerce revolution.