HR software provider GreatDay HR is expanding across Southeast Asia as small and medium enterprises increasingly replace manual payroll and workforce processes with cloud-based systems. GreatDay HR said its platform is used by more than 4,000 companies and has over one million active users across Southeast Asia. “Businesses across Southeast Asia, especially the Philippines, are growing and evolving, and their HR needs are evolving with them. GreatDay HR is part of SunFish DataOn Philippines, which provides automated payroll and workforce management systems through its GreatDay HR and SunFish platforms. The company was also named Best HR Management App at APAC Insider’s South East Asia Business Awards in 2025 and 2026.