Just over a decade ago, when Dior created Sauvage, the world of men’s fragrance was far simpler. No one knows this better than Francis Kurkdjian, perfume creation director for Dior and one of the industry’s most revered noses. Dior “Ultimately, the starting point is Sauvage, so we’re anchored. If you define fragrance as a journey, Sauvage is the thread that keeps us connected.” The reason why I did with Sauvage is because it is mainly anchored in wide open spaces and nature.